| By
Rachael Kam
Are you in need of a temporary
office, or working from home but wanting
to project a professional corporate image?
Just walk into CEO SUITE Kuala
Lumpur, a business support center and you
may find a solution. CEO SUITE foresees
a good opportunity in Malaysia in the business
of providing top-class instant office for
multinational companies.
"Apart from Jakarta,
Kuala Lumpur is the second location in Asia
that the company is focusing on," said
CEO SUITE KL Managing Partner, Budhi Sentoso.
"Malaysia is a growing country that
is still attracting high numbers of foreign
investors,"
According to Budhi, owing
to that factor, there is a lot of potential
for these kinds of business in the country.
Located in Menara Maxis within the Kuala
Lumpur City Centre (KLCC) precinct, CEO
SUITE KL, which occupies an area of 13,000
sq ft, aims to provide corporate clients
with unparalleled high corporate image.
In a meeting the needs of
modern business operations, CEO SUITE offers
the latest office technology, top class
facilities as well as bilingual business
support service to satisfy the need of its
international clientele's requirement.
"To provide a better
service and giving good environment to our
customers, we have initially invested a
total of US$ 2 million into this one-stop
business support center," Budhi told
Star Business in an interview recently.
The equipment and services
provided include over 50 executive suites
in various sizes, VIP chambers, board rooms,
meeting rooms, virtual office, video conference
facilities, multimedia applications, a cyber
café and broadband high speed internet access.
"We are targeting an
80 % occupancy within three months from
now," Budhi said. To date, CEO SUITE
KL has 40 % occupancy since it was established
three months ago. Budhi said that over 80%
of the clients were from multinational companies,
while the rest were professional locals
businessmen.
He said these companies were
from a wide range of industries. "All
the facilities and services are mainly catered
for the high-end markets," he added.
CEO SUITE is managed by professionally
trained managers and multi-lingual staff.
It aims to be the best one-stop business
support center in Asia.
In CEO SUITE's expansion plans,
Budhi said the company was targeting to
open up a center each in Hong Kong and Shanghai
in China. "These two centers will be
starting operations in the first quarter
of next year, he said.
Budhi noted that the next
target cities would be Bangkok and Manila,
to be followed by Seoul. To maintain CEO
SUITE's international quality standards
of service in Kuala Lumpur, it has employed
four highly qualified female managers to
ensure a high quality of service.
"Having qualified from
rigorous product training programmes, these
internationally educated, multi-lingual
and multi-culture managers are set to serve
the demanding needs of modern business environment
in Malaysia," Budhi said.
With the wealth of knowledge
acquired, carious programmes are developed
to suit the needs of different customers
and "the flexible packages of services
are accompanied by a reasonable pricing
structure, which is one of the key selling
points developed by our team,".
"All major facilities
and services are packaged within rental
rate leaving the clients more time to concentrate
on their basic operations of their business
in the shortest time frame," Budhi
said.
The rates range from RM 325
to RM 2,700 per week for different packages.
CEO SUITE clients include
Amerada Hess, ANZ Bank, Compaq, DG Bank,
ExxonMobile, Hewlett Packard, Lucent Technologies,
EDS, , Lycos, Macquarie Bank, eSamsung Asia,
Ritz Carlton and KPMG Consulting.
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